Offset Printing Has Distinct Advantages
The benefits of offset printing:
Precise Color Matching
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Ideal For Printing Envelopes
Envelopes slightly vary in thickness because of the seams that are inherent with producing the envelopes. This small variation causes problems with most toner-based digital printing processes because they affect the paper feed mechanisms. Also, the high pressure that is exerted during the fusing step in digital printing may produce "ghost" images of the seams on the front of the envelope. Finally, most normal envelope window materials can not stand up to the high fuser temperatures that is inherent with the toner-based digital printing process.
Economical For Long Runs
The production costs of digital printing generally are generally independent of quantity and there is no set up cost. In contrast, offset printing has an initial cost for the printing plates and press set up but it has a much lower operating cost. Therefore, offset is generally less expensive for long runs.